We all have the capacity to be happy. There may be occasions in your life where this seems a challenging concept, however there are some very definite things that you can do to make sure that you are happy more often than not. After all, happy people get sick less often, they have more energy, are more creative, sustain more positive relationships and are more fun to be around. With the help of Liggy Webb, you can create your own personal happiness toolkit! How to be Happy will help you feel more self-empowered and in control of any situation, helping you progress in your work and personal life. You will learn how to: • Build your self-confidence to make the best of who you are • Be open to learning new things, to become more effective and creative • Develop an attitude of gratitude to appreciate life more • Encourage and sustain positive relationships • Build your resilience and emotional strength to cope with stress and manage change • Foster a healthy attitude and get fit for life You can make the decision right now to be happier if you really want to be. Life is what you make it – so learn how to be happy, effective and energetic – and watch how it inspires those around you.
Being best man is both an honour and a huge responsibility – if you think it's just a case of buying a few beers on a lad's night out, think again! You'e got a lot of organising to do, there's etiquette to follow and, of course, the dreaded speech to make. Fear not, however, as Being the Best Man For Dummies is here to help. It's a humorous, yet information-packed step-by-step guide to your role and responsibilities, from organising the stag night (or weekend) right through to the big day itself. It also gives tips and advice for you to give the best speech you can.
Reconnecting A Self-Coaching Solution to Revive Your Love Life «Reconnecting is an extraordinary book that can end needless relationship struggle and frustration. Dr. Luciani's approach is to empower you to become a catalyst for change and healing. Regardless of the nature of your struggle, if you read this book, you will be in a position to direct the love back into your life and reconnect with the relationship potential that you once knew.» -Joe Franklin, legendary TV and radio personality «An enlightening and hands-on approach to exploring change in relationships. This remarkable book gives us all another opportunity to create better partnerships and benefit from the process. Dr. Luciani facilitates personal change in a clear and concise style.» -Janice Grossman, former publisher of Seventeen and New York magazines What kind of animal are you? Are you a tiger or a turtle? How about a peacock? Maybe a little bit of everything? In Reconnecting, you'll find out how your animal personality and your partner's lie at the center of the conflicts that plague your relationship. These animals represent habits of behavior we use to defend ourselves and hide our insecurities in relationships. Understanding them and breaking the habits that are characteristic of your personality type are key to transforming your relationship from a constant series of struggles into a loving partnership. Dr. Joseph Luciani explains how to put Self-Coaching to work to break these habits and make your relationship better, even if you must begin the process on your own with a reluctant partner. With clear, prescriptive advice and analyses as well as stories of Dr. Luciani's work with couples who successfully overcame bitter conflicts and developed loving committed relationships, this unique and invaluable resource is a powerful tool for anyone working through relationship issues. Read Reconnecting and discover how to start rebuilding your relationship today.
Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize customers. From current best practices in SEO and SEM to the latest ways to effectively use content marketing and influencer marketing—and everything in between—Digital Marketing For Dummies helps you get the most out of all your digital marketing efforts. What worked in digital marketing just a few years ago is quickly losing relevance as electronic platforms—and the people who use them—continue to evolve. So how do you keep afloat in this fast-paced and ultra-competitive environment? Don't sweat it! Digital Marketing For Dummies takes the guesswork out of marketing in the digital age, offering the latest tips and techniques for utilizing technology to get your product or services out to the masses. Whether you're looking to craft a killer campaign from scratch or just want to beef up your social media presence, you'll find everything you need to meet your business goals—and boost your bottom line. Develop an individually tailored digital marketing campaign Offer an effective lead magnet to convert visitors Keep your audience invested in your brand, products, and services Create a return path with frequent and strategic communication with your customers If you're ready to benefit from the latest and greatest digital marketing has to offer, this no-nonsense guide sets you up for success.
The easy way to master the art of auditing Want to be an auditor and need to hone your investigating skills? Look no further. This friendly guide gives you an easy-to-understand explanation of auditing – from gathering financial statements and accounting information to analyzing a client's financial position. Packed with examples, it gives you everything you need to ace an auditing course and begin a career today. Auditing 101 – get a crash course in the world of auditing and a description of the types of tasks you'll be expected to perform during a typical day on the job It's risky business – find out about audit risk and arm yourself with the know-how to collect the right type of evidence to support your decisions Auditing in the real world – dig into tons of sample business records to perform your first audit Focus on finances – learn how both ends of the financial equation – balance sheet and income statement – need to be presented on your client's financial statements Seal the deal – get the lowdown on how to wrap up your audit and write your opinion After the audit – see the types of additional services that may be asked of you after you've issued your professional opinion
Proven techniques for songwriting success This friendly, hands-on guide tackles the new face of the recording industry, guiding you through the shift from traditional sales to downloads and mobile music, as well as how you can harness social media networks to get your music «out there.» You get basic songwriting concepts, insider tips and advice, and inspiration for writing – and selling – meaningful, timeless songs. Songwriting 101 – get a grip on everything you need to know to write a song, from learning to listen to your «inner voice» to creating a «mood» and everything in between Jaunt around the genres – discover the variety of musical genres and find your fit, whether it's rock, pop, R&B, gospel, country, or more Let the lyrics out – master the art of writing lyrics, from finding your own voice to penning the actual words to using hooks, verses, choruses, and bridges Make beautiful music – find your rhythm, make melodies, and use chords to put the finishing touches on your song Work the Web – harness online marketing and social networks like Facebook, Twitter, and others to get your music heard by a whole new audience Open the book and find: What you need to know before you write a single note Tips on finding inspiration Ways to use poetic devices in lyrics Computer and Web-based shortcuts and technologies to streamline songwriting A look at famous songwriting collaborators Writing for stage, screen, and television How to make a demo to get your song heard Advice on how to make money from your music Learn to: Develop your songwriting skills with tips and techniques from the pros Use social networking sites to get your music out to the public Break into the industry with helpful, how-to instructions
Packed with motivational tools and techniques to help you succeed Inspire yourself and others to make positive changes and create a more motivated life Motivation is a powerful tool and is central to achieving your goals; whether you want to change your career, promote teamwork in the office, quit a bad habit, or find a new interest, you need to find the motivation to get going and keep going! This no-nonsense guide explains the psychology of motivation and offers practical strategies to help you master your mind and body to unlock your motivation and get more of what you want in all aspects of your life. Discover how to: * Muster the motivation to make a change * Motivate your mind and your body * Set goals and maintain motivation * Develop a strategy for success * Overcome motivational barriers and deal with setbacks
The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy—or an annoying waste of your customer's time—depends on your ability to stick to stick the fundamentals of good marketing and authentic relationship building. The Constant Contact Guide to Email Marketing presents best practices and relationship-building principles from America’s leading email marketing firm. With over 280,000 small business and non-profit clients, Constant Contact is constantly testing and learning what works and what doesn't, and it's all here. There's no other email guide on the market that provides this level of comprehensive, practical guidance. Whether you're starting your own small business or need to grow on a shoestring budget, this book will get you up to speed fast. Learn about: Ten email pitfalls that will get your business into trouble Ten things your customers expect you to do The «soft» benefits of email marketing Using email in combination with other marketing efforts How four types of permissions can make or break your strategy Building an email list that is valuable and effective Creating valuable content Choosing an effective, professional email format Ensuring your emails are delivered, opened, and read With The Constant Contact Guide to Email Marketing, you'll learn to avoid the common mistakes of email marketing, give your customers content they love, and combine an effective email marketing strategy with your traditional marketing efforts—giving you way more bang for your marketing buck.
In The Self Managed Superannuation Fund Handbook, tax and superannuation specialists Barbara Smith and Dr Ed Koken show you how to take advantage of the simplified do-it-yourself superannuation and pension rules, and how to get the best out of your investments in the most tax-friendly way. This practical handbook covers: why you should set up and run your own fund investment options and strategies taxation tips and traps in running your fund accessing your retirement savings as pension This book is full of information for investors setting up or already running an SMSF, and professionals who provide superannuation and retirement planning advice to clients with SMSFs.
It’s not the best companies that prevail in the marketplace, but rather the best brands. The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition by clearly and carefully defining your brand boundaries: Calling, Competencies, Customers, and Culture. Positioning for Professionals shows how a well-defined value proposition can help professional service firms create their own success instead of copying the success of others, including such concepts as: How and why professional service brands become homogenized Why standing for everything is the same as standing for nothing Why there’s no such thing as full service Deep and narrow as a strategic imperative Why it’s better to be a profit leader than a market leader Differentiation and price premiums How to map your brand on the matrix of relevance and differentiation How to define a value proposition that will make your firm intensely appealing to the customers who want you for what you do best Based on the proven premise that the most profitable business strategy is not to aim at the center of the market, but rather at the edges, Positioning for Professionals is written for leaders, managers, and other senior executives of service companies in with a particular emphasis on professional service firms.
Praise for Be Yourself, Everyone Else is Already Taken «Mike's book is a wonderful expression of authenticity in action—clear, honest, instructive, and a passionate call to be your true Divine Self.» —Cheryl Richardson, New York Times best-selling author, Take Time for Your Life «Mike Robbins provides a clear guide for intelligently and compassionately coming face-to-face with yourself and loving the person you meet. His five principles of authenticity teach us how to embrace and celebrate all aspects of who we are and what it means to be a spiritual being having a human incarnation.» —Michael Bernard Beckwith, author, Spiritual Liberation «Be Yourself, Everyone Else is Already Taken is an empowering and refreshing book about how to be successful, real, and fulfilled in life. I highly recommend it.» —Gay Hendricks, New York Times best-selling author, Five Wishes «Mike Robbins has written a powerful, down-to-earth, and insightful book on one of the most important aspects of happiness and fulfillment in life—authenticity. Be Yourself, Everyone Else Is Already Taken will give you tools and techniques to enhance your life and relationships in a profound way.» —Marci Shimoff, New York Times best-selling author, Happy for No Reason «Be Yourself, Everyone Else Is Already Taken reminds us that God created each one of us for a unique purpose.?We live in a world where the lines between fake and real have blurred. This powerful book teaches you how to access and express the realness you crave in your work, your relationships, and yourself.» —Jon Gordon, author, The Energy Bus
"Over the years, I have seen them all, and Warren Greshes is one of the very best. In his wonderful new book, Warren distills a lifetime of sales training into sixteen actionable tools, which, if you use them, will guarantee that you too reach your goals." -Mark Terry, President, Harman Pro Group «A great read! Warren says it all in a way that's not only easy to understand, but even easier to implement. No need to ever read another book on this subject.» -John Gamauf, President Consumer Replacement Tire Sales Bridgestone Firestone North American Tire, LLC «Put this book on your must-read list if you want to learn successful strategies for taking your distribution team to the next level. Through motivation and education, Warren Greshes has captivated our very best top managers and producers. He pushes them to succeed and to keep their goals out in front of them, all the while maintaining a clear message, infused with his sense of humor. Warren has helped pave our way to success.» -Bernadette Mitchell, Vice President Retirement Benefits Group, AXA Equitable «Warren is truly an expert in the field of sales! His grassroots ideas are practical, designed for immediate implementation, and are sure to lead to top-notch results. This book is a must-read for those new to sales and those veteran salespeople who want to take their skills to the next level.» -Raj Madan, corporate marketing executive, financial services industry
Make Microsoft's Surface work—and play—just the way you want it to Microsoft's Surface tablet has the features and personality you're looking for, with a robust environment for business computing that doesn't skimp on fun. Surface for Dummies, 2nd Edition explains how Windows 8.1 Pro and Windows RT differ, and helps you decide which Surface model is best for you. Step by step, this book walks you through both the hardware and software features of the Surface, including the touch cover and type cover, Windows RT and Windows 8.1 Pro operating systems, and the coveted Office Home & Student 2013 software suite that's bundled with the Surface. Written by bestselling author Andy Rathbone, this easy-to-access book is filled with information on how to use the tablet, figure out the operating system, navigate the app environment, and take advantage of your exciting new Surface. The book is your personal guide to one the fastest, sleekest, and most powerful tablets on the market. Surface is designed to be thin, light, and with hours of battery life so you can power through your day with ease. With this handy reference, you'll be able to make quick work of your to-do list and have fun all at the same time! Create: release your inner artist with Fresh Paint, a touch-based art app Share: Multiple accounts offer privacy and security so you can share your Surface, but not your stuff Enjoy: Snap apps side by side to multi-task on the vivid HD screen Discover: New apps in the Windows Store so you can work efficiently and get more done With Surface For Dummies, 2nd Edition you can navigate and enhance your entire Surface experience!
Weave your way through the tangled web of Medicare Medicare for Dummies, 3rd Edition will help you navigate the complicated, often confusing maze of the Medicare system. In simple language, with clear step-by-step instructions, the book helps you determine how and when to enroll, avoid costly mistakes, and find a plan that is right for you and your family. Written byPatricia Barry, a nationally recognized authority on Medicare and Medicare Part D prescription drug coverage, this invaluable resource offers: • Tips on reducing out-of-pocket expenses • Guidance for knowing your rights and protections • Ways to choose the best policy for you With this definitive guide, you’ll get answers to the most common and not so common questions about Medicare, to get the most out of your coverage.